JAM coordinates a number of cooperative marketing initiatives aimed at increasing arts participation including its cooperative advertising program, cooperative patron database, universal gift card program and 2-for1 email marketing campaigns. For a complete list and explanation of the current programs available please click here.

JAM meetings are held quarterly in each of the three regions of the state and are hosted by participating JAM member organizations. Business meetings normally take place from 10:00am - 12:00pm and will often include a workshop or guest speaker on a marketing related topic. Topics requiring further discussion will be addressed in conference calls that will be scheduled on an as-needed basis. Details surrounding those conference calls will be posted here when applicable.

In addition to its regular meeting schedule, JAM coordinates annual Media Roundtable events in both North and South Jersey. These day-long events begin with a morning "media panel" comprised of representatives from the regional press there to share information on how arts organizations can more effectively gain media coverage. The afternoon features a networking lunch followed by a series of professional development workshops and peer-to-peer panel discussions. Information on the Media Roundtables will be listed below once announced.